INTRODUCING

PODER LATINA CEO

A bold tribute to Latina leadership, ambition, and identity.

FIND YOUR VOICE

COVEDOZA is more than just a brand;

it’s a cultural movement that celebrates the beauty, resilience, and limitless potential of Latinas, amplifying their voices and heritage.

LEADERSHIP & LEGADO

We are rooted in building a legacy of Jefas by providing the tools, resources, and inspiration Latinas need to lead boldly, thrive creatively, and shape their futures in work, business, art, and life.

CULTURA & CONFIDENCE

Our pieces are more than just products; they’re symbols of confidence, resilience, ambition, and cultural pride, helping Latinas reclaim their inherent power.

CONNECTION & COMUNIDAD

COVEDOZA is a home for Latinas breaking systemic barriers and building legacies rooted in ambition, creativity, and cultural pride.

INTRODUCING

PODER LATINA CEO COLLECTION

A bold tribute to Latina leadership, ambition, and identity.

Preparando

THE NEXT GENERATION OF JEFAS

Our young girls are the future leaders, innovators, and changemakers of tomorrow. The 'Latina CEO in Training' tee is more than just a shirt—it's a symbol of empowerment and a reminder that leadership starts early.

Celebrate your roots. Show off your pride.

LATINA FOREVA

Our Latina Graphic T-shirt is a bold, vibrant declaration of cultura, power, and orgullo. Designed to honor every fierce, unapologetic Latina rewriting the rules, this tee blends empowerment and style with its dynamic, retro-inspired lettering.

AS SEEN IN...

COVEDOZA
In the Wild